Work Experience

Content Specialist
University of St. Michael's College 

• Generates and executes story ideas aligned with the institution's strategic plan.

• Collaborates with cross-functional teams to create content that advances brand narrative across web, print, and social media.

• Creates original content through research, interviews, writing, and editing.

• Manages WordPress website content and produces multimedia assets optimized for multiple platforms.

• Develops and distributes a weekly newsletter to an internal audience through Mailchimp.

• Serves as a contributing writer and editor for St. Michael’s alumni magazine.

Communications Coordinator
Congregation of St. Basil

• Developed and executed comprehensive communication strategies incorporating digital innovations to achieve organizational priorities.

• Coordinated banner installations in Basilian-run schools for the organization's bicentennial celebrations

• Executed communication plans by crafting stories that demonstrated the organization’s mission through interviews, research and writing.

• Prepared quarterly reports on communications metrics and campaign performance for presentation to the General Council.

• Oversaw redesign of the organization's bilingual website in 2020; ensuring it complied with the Accessibility for Ontarians with Disabilities Act (AODA).

• Created and managed editorial calendar for social media channels (Facebook, Instagram, X, YouTube) featuring diverse mix of content including blog posts, archival materials, and video.

• Livestreamed major events.

Communications Assistant
St. Michael's College School

• Completed the redesign of the school’s website through liaising with departments to ensure their requests were represented; organizing and uploading content to CMS; and training staff in software.

• Pitched story ideas, interviewed, wrote and distributed success stories to internal and external constituents in a timely manner.

• Designed advertisements, posters, programs, pamphlets and newsletters for print and web.

• Launched, maintained, tracked and researched areas of growth surrounding social networking sites including Facebook, Twitter, LinkedIn, YouTube and Livestream.

• Developed and implemented communication plans to promote not-for-profit events through website, email campaigns, social media and video.

• Experienced in non-linear digital editing; skilled photographer and videographer.